Some Typical Types of Online Advertising

 

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According to Display Types:

1. SEM search engine marketing

2. SEO search engine optimization

3. Email marketing

4. News letters

5. Video

6. Viral marketing (Word of Mouth)

7. Classified

8. Affiliate Marketing

9. Desktop or Software

10. Product Placement

11. Popups or Pop unders

12. Lead Generation

13. Social Media

14. Online Game scenario ads

 

According to Technologies:

1. Behavior targeting

2. Contextual targeting

3. IP or Geo targeting

4. Rich media

5. Rich Internet application (AJAX)

6. Keyword targeting / adwords

7. Video scanning

8. Social media targeting